The streets have been buzzing with chatter about the Target boycott, and leaders Nina Turner and Tamika Mallory are finally setting the record straight. After a confusing press conference, they sat down for an exclusive interview to clarify the movement’s status. As Black consumers increasingly recognize their economic power, Turner and Mallory made it clear that the fight for economic justice and corporate accountability is far from over.
In a surprising twist, Turner and Mallory distanced themselves from Pastor Jamal Bryant, who declared victory and announced an end to his so-called “Target Fast.” But grassroots organizers in Minnesota pushed back hard against his messaging, and now national leaders are explicitly stating that they don’t co-sign his decision to retreat. They’re emphasizing that Target hasn’t yet fully atoned for rolling back its DEI commitments.
The “Mothership Three” Fracture
For over a year, Turner, Mallory, and Bryant presented a united front in the monumental campaign against Target. The movement was sparked by the corporation’s decision to abandon Black community-led DEI programs under conservative pressure. But on March 11, 2026, Pastor Bryant took a step back from the fight, claiming that concessions had been made. Turner and Mallory were present at the press conference but struck a different tone, emphasizing that success belongs to the people, not just backroom deals.
Minnesota-based activists like Nekima Levy Armstrong weren’t diplomatic about Bryant’s move, calling it a “theatrical response” aimed at co-opting a boycott led and sustained by Black women. They’re demanding more from corporate giants like Target – and it sounds like Turner and Mallory are right there with them.
