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Shai Gilgeous-Alexander covers TIME for October 2026, a major moment for one of the NBA’s brightest stars.
The Oklahoma City Thunder guard won league MVP and led his team to an NBA championship, all while becoming known for his bold off-court style. Shai Gilgeous-Alexander has turned quiet confidence into a superstar brand.
For BIPOC readers, SGA’s rise shows a young Black Canadian athlete reaching the very top of his sport and doing it on his own terms.
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